Sometimes an out of the 📦 solution needs to start from scratch to truly move the needle. We’re a creative and strategic partner that can help you Deliver Remarkable® outcomes.
Starting right at the foundation of their brand messaging, we worked with HC3 to create a platform and playbook for how they approached the market. Then we worked together on a strategy and outreach campaign that made a splash in their target market.
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To create a successful campaign, we must understand its objectives, internal resources, and your audience. We’ll define a strategy based on achievable goals, available resources, and customer insights. For campaigns, we’ll create a GTM strategy for the customer journey and stakeholder alignment. For programs, we’ll develop an umbrella strategy and playbook. The outcome of this phase is a playbook for the campaign/program.
In this stage we seek to create a narrative and visual concept that aligns with your brand, resonates with the target audience and converts on the desired outcome. This story-driven concept will drive each touchpoint of the campaign journey. We’ll present visuals to demonstrate how your campaign journey will look with digital and physical touch points along the way.
This is where we begin developing the actual assets for the campaign such as digital, print, video, packaging, augmented reality, etc. as well as the content included in these pieces, unless there’s an existing external “agency” relationship for one of these deliverables or the content therein.
This phase is the most labor and time intensive portion of the campaign development process.
Depending on the nature/touch points in the campaign, we can develop recommended sales scripts, alignment needed between internal sales/field teams and internal technical team/integrations.
For AR/Web/Digital activations, we completely handle backend development, testing, hosting, support/issue management and analytics.
OFFLINE EXPERIENCES
DIGITAL EXPERIENCES
OFFLINE EXPERIENCES
DIGITAL EXPERIENCES
It’s not always the easiest thing to know all of this at this point. Don’t stress, we’re here to help. In exchange for a discovery session, we'll send you a FREE campaign plan.
