Before you can build an effective direct marketing campaign, it's important to understand what exactly a direct marketing campaign is.
We're looking back at B2B marketing buyer trends in 2021. Breaking down the data to find out what it reveals about B2B marketing in the new year.
This week we’re sharing 13 Direct Mail Examples that use these best practices with great results. Use these for inspiration in your next direct mail fundraising campaign!
Fundraising is critical for nonprofits, but direct mail campaigns can often fall flat. Implement these three points in your direct mail fundraising campaign for a more effective campaigns with higher returns.
As a nonprofit, every dollar you spend has to count. When it comes to marketing, you’ve likely considered direct mail, and wondered: is it still worth it in 2021? We think so, and here's why.
So this week I’m sharing our top tips for effective storytelling in B2B marketing. They’re categorized as three things to avoid, and three things to definitely do.